cathaloflaherty

I was asked along with my colleague Chris Kennedy to create a video for Aviva’s Charity of the Day, Pieta House, for social media and the big screens at the Aviva Stadium. Given the context we drew a comparison between the battle a rugby player faces […]

I was asked to create a press ad to promote Arnotts Jewellery Hall. There was one slight problem however. There are a wide selection of brands on offer and the client didn’t want to highlight one over another. The solution: a carefully placed headline. Photo: Kip […]

Orienteers are a rugged lot. No fancy air conditioned gyms for those boys and girls.  I was asked to produce a series of posters to encourage people to consider this alternative way to keep fit and meet new people.

Convincing younger people to start a pension is a pretty tough job. But find the right idea and it’s possible. This Award winning campaign ( Brand Campaign of the Year 2014, AIM Awards) for Zurich pensions delivered a return on investment of over 400%. I wrote and art directed […]

Rated as one of the world’s 10 best pieces of work in the automotive category in 2014 according to The One Show,  I created this TV spot for Toyota with fellow creative Gai Griffin. Beautifully directed by Zak Emerson from Butter.

90% of all illness in the developing world are the result of contaminated water. Among them are diseases such as malaria and diarrhoea, and to a child under five, without proper medical intervention, each one is as fatal as the other. I was asked to […]